Brand designer, Art director illustrations, brand book
Anida is the Real Estate of the BBVA bank. To give impetus to the division’s strategic plan, the bank chose to give the division a brand of its own that would enable it to compete on equal terms with other operators in the sector.
The name chosen was Anida, nest in English. The corporate image graphically reinforces this positioning and lends the brand a profile of people-centred, forward-looking specialists.
Illustrations; Luci Gutierrez